Ten Reasons Winners Keep Winning, Aside from Skill – Rosabeth Moss Kanter – Harvard Business Review
Anyone who knows me knows that I’m generally not a huge sports fan. As I have been running and paying much more attention to fitness, nutrition and overall health, I’ve become more competitive. I’m finding ways to appreciate competition in sports, though I might not actually enjoy the activity. Athletes are really interesting to read about though. Getting inside the heads of these super-humans is really fascinating to me. The psychology of it is appealing because it’s so universal and applicable to daily life.
Vibram Boss: IP Enforcement Is A Waste Of Time; You’re Better Off Building A Relationship With Customers | Techdirt
I really like this:
Vibram offered vouchers to customers who had unwittingly bought fake Five Fingers, so that they could buy the real product at cost price.
The company also put up a page on its website alerting customers, enlisted the help of bloggers and asked fans of its Facebook page to get the word out.
Within a year, the deluge of complaints from customers who had bought fake products slowed to a trickle.