search – whatevernevermind

[M}arketplaces depend on trust, and trust requires knowing the reputation of a prospective counterparty. Today, for the first time, you can get background information on almost any prospective counterparty by searching Google, Facebook etc. Or put more simply: we finally have an internet of people.

An internet of people – Chris Dixon

December 5, 2011May 11, 2015 Brad

http://video.ted.com/assets/player/swf/EmbedPlayer.swf

Exceptional video. A subject I think a lot about. It re-enforces the need for human-based filters. It’s likely going to be a while before the machines get it right.

(via Eli Pariser: Beware online “filter bubbles” | Video on TED.com)

(Source: http://video.ted.com/)