Topspin Tumblr: Required Reading: Phish-y Business, Quantifying Disruption, Rethinking Retail, D2C Journalism, Manufacturing Rebooted
Going direct-to-fan takes more than a website and an e-commerce store. It takes strategy, planning, and information. Below are a few stories we think are helpful for all three, as the latest installment of the semi-regular Required Reading column. Enjoy.
Another edition of Required Reading is up on the Topspin Tumblr.